Kate Middleton Effect: Duchess' Latest Hairstyle Boosts Hairnet Sales

Kate Middleton's influence in fashion is as strong as ever. During Prince William and Middleton's four-day Scandinavian tour earlier this month, the Duchess of Cambridge styled her hair in a glamorous updo using a hairnet. When Middleton's fans learned that the secret to her hairstyle was a hairnet, they purchased the hair accessory in droves. Middleton's Kate Effect has apparently boosted the sales of hairnets big time in Superdrug. The hairnet that Middleton used can be purchased at $1.52 in retail stores.

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